Electric vehicles are poised to capture 32% of global market share of new car sales by 2030, according to a recent forecast by Deloitte – one of many that predict the exponential growth of electric vehicles worldwide in years to come. However, South Africa unfortunately lags behind this global trend. This is according to Ben … Continue reading How is the future of electric vehicles looking like for South Africa?
The IoT Industry Council of South Africa (I0TIC), established two years ago to represent the interests of Internet of Things (IoT) technology service providers in South Africa, is advocating for faster uptake of IoT technology by business and government in small, focused use cases. The adoption of IoT solutions from South African organisations will support … Continue reading IoT could be critical for SA’s digital economy masterplan
The BCX Digital Innovation Awards honours and celebrates South African organisations that are innovating and changing the course of their industries “We are looking for the best innovators South Africa has to offer. All of our judges are well respected within the technology industry and each has extensive experience in the technology industry. Their experience … Continue reading BCX Digital Innovation Awards 2020 – Judges announcement
Podcasts are a rare point of growth in the current media landscape. They are valued for convenience, intimacy, and choice. The younger, better educated audience is also highly desirable to advertisers. Research shows the Covid-19 pandemic is unlikely to slow the rate of growth of podcasts, though there may be less money in the short … Continue reading How podcasting is developing in Africa
12 OCT 2020 ISSUED BY: IAB SOUTH AFRICAFollowing a process of nomination of industry leaders representing advertisers, agencies, publishers and media specialists, the IAB South Africa is delighted to announce the appointment of the Digital Content Marketing Committee, led by Sarah Browning-De Villiers, Chief Content Officer at Machine_ (Publicis Groupe).IAB South Africa Digital Content Marketing … Continue reading Meet the new IAB South Africa Digital Content Marketing Committee
12 OCT 2020ISSUED BY: NACOSA Nacosa is a network of over 2,000 civil society organisations working together to turn the tide on HIV, Aids and TB in South Africa. Nacosa is one of three organisations managing a national Adolescent Girls and Young Women Programme funded by the Global Fund to Fight AIDS, Tuberculosis and Malaria. … Continue reading NACOSA introduces a new Digital strategy and content for Adolescent Girls and Young Women Programme
YouTube has announced that South African artists and creators can apply for grants from its Black Voices Fund. The global $100m fund will, over the next three years, offer support to Black artists and creators so that they can thrive on YouTube. The Black Voices Fund, says Alex Okosi, MD, Emerging Markets, YouTube EMEA, will … Continue reading South African artists and creators can apply for grants from YouTube’s Black Voices Fund
Social media is transforming the way brands market themselves online. Actually, it’s safe to say that social media has already changed things in a big way. New platforms have emerged that continue to transform the way we communicate. These changes affect both how brands promote their message, and how their fans respond. With these new … Continue reading 6 Social Media Marketing Tools everyone is talking about.
28 Sep Tumelo Makgoara Ornico has released their 2020 edition of The South African Social Media Landscape report. The annual report takes an in-depth look at some social network trends and insights. In the section titled “All About Celebrity,” cricketer AB de Villiers remains the most popular personality in South Africa, followed by Boity Thulo, Minnie Dlamini and … Continue reading Top 20 South Africans on Instagram
I know that you’re thinking this is just another over-hyped article on what we can expect from marketing and advertising in 2020! As soon as I started researching this article, and read on what some of the online sources were saying, I then realised that the industry could do with a frank discussion on what … Continue reading Digital Marketing Trends forecast for the year 2021 in South Africa